Firstrust Bank

Founded nearly 90 years ago, Firstrust’s business is serving the banking needs of our commercial and retail customers in the Philadelphia region. From large operating companies, real estate developers, manufacturers, and doctors to young families and grandparents – we’re here for them all. Our promise is to empower their success by offering them the most tailored, state-of-the-art banking solutions they can get, along with advice on how to best manage their finances, build their businesses, and overcome financial challenges. The core value of always being there for our customers - especially when they need us most - has made us the largest family-owned commercial bank in our region. And it’s also why thousands of the most successful entrepreneurs, innovators, and leaders come to us FIRST when they need help making their biggest dreams a reality.

Feb 18, 2022  
Objective Reporting to the Head of Marketing, this position will lead marketing strategy, planning and execution for Firstrust’s subsidiaries with the goal of increasing brand awareness and business penetration among each of their core audience segments. The subsidiaries offer products and services that complement Firstrust Bank’s own products and services, such as equipment financing, leasing, commercial mortgages and bank-as-a-service. In addition to helping to increase demand for subsidiary products and services, there is opportunity to cross-sell existing Firstrust Bank customers and offer the full strength of our Firstrust enterprise to meet our customers’ broader needs. This candidate will be work in close partnership with each of the business subsidiary business teams at Apex Mortgage, Firstlease and Hatch Bank to build innovative, integrated and insight based initiatives that drive business and grow customer relationships. Firstrust Bank is an...
Firstrust Bank Horsham, PA, USA Full time